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  < Return to the main Ad Specs page  
PLACEMENT
CODE
DIMENSIONS
ACCEPTABLE FILE TYPES SAMPLE
  Leaderboard  
LB
 
728x90
  SWF, Gif, JPEG   Click here for sample...  
  Expandable Leaderboard  
RI
 
728x300
  SWF, DHTML    
  Super Wide Skyscraper  
SWSKY
 
300x600
  SWF, DHTML    
  Wide Skyscraper  
WS
 
160x600
  SWF, Gif, JPEG   Click here for sample...  
  Skyscraper  
SKY
 
120x600
  SWF, Gif, JPEG   Click here for sample...  
  Banner  
BN
 
468x60
  SWF, Gif, JPEG   Click here for sample...  
  MPU  
MPU
 
300x250
  SWF, Gif, JPEG   Click here for sample...  
  IP Button  
BT
 
152x110
  SWF, Gif, JPEG   Click here for sample...  
  728x300 Leaderboard

Width: 728
Height: 300
GIF/JPG Max File Size: 20k
Rich Media Max File Size: 30k initial load; up to 37k total
Looping Restriction: 3 loops
 
   
 
Please read these important notes below;

When booking a campaign online you must follow these guidelines

1. Provide a Click URL
This is the link that the ad campaign takes the user to once they have clicked on the advert

2. Supply creative 5 working days in advance
If the artwork for a campaign is delivered with less than 5 working before the campaign is due to start Imagine will make every effort to get the campaign live on time but can take no responsibility for a delay in a campaign beginning.

3. Correct creative
Please ensure all creative is supplied in the correct format and size according to what you have booked. Imagine will not amend any artwork that has been supplied.

4. Flash SWF campaign must have a click tag added.
A ‘Click Tag’ must be embedded in all Flash creative to enable us to track the statistics of your campaign. The following actionscript code must be programmed to the button within the Flash file. actionscript:

on (release)
{ getURL (clickTAG, "_blank");
}


5. Back up creative for Flash and SWF campaign
If you are running a Flash / SWF campaign we advise that supply a .gif or .jpg artwork file as a back-up for you campaign. The system we have in place will replace the .swf file with one of these other file types if the end user does not have the Flash Player installed. If these back-up files are not provided Imagine can have no responsibility for the campaign not appearing to certain users.

6. Supply creative 5 working days in advance
If the details for a campaign are delivered with less than 5 working left before the campaign is due to start Imagine will make every effort to get the campaign live on time but can take no responsibility for any delay in a campaign beginning.

7. 15 Second limit on Flash animations
Flash Animations should be no more than 15 seconds. And rendered out at no more than 15fps (Frames per Second)

8. Muted audio & videos paused
Any audio or video supplied for a campaign must be muted or paused on launch of the advert for the user to activate.

9. Disclaimer
Imagine Publishing reserve the right place any campaign appearing on an Imagine site on hold.