14th August 2006
Imagine appoints new Ad Director
UK’s fastest growing consumer specialist publisher secures former
EMAP and IPC executive for top advertising position
Digital Photographer magazine today unveils its new monthly audited sales figures which
show a rise on the previous audited amount of an incredible 41% to 17,169.
In the extremely competitive digital imagery market Digital Photographer has enjoyed a year
of sustained reader growth which has been reinforced by continued financial investment.
2006 saw the magazine achieve its highest ever individual issue sales figures and this
has continued into 2007, and it is one of Imagine’s most successful magazines. It is
complemented by Imagine’s camera review title, Digital Camera Buyer, which offers indepth
camera, lens and accessory reviews and group tests, and gives Imagine a solid
foothold in the fiercely competitive photography magazine market.
Scott Caisley Advertising Director said of the results: “We are delighted at this result as
it underlines Imagines’ commitment to the photography market and demonstrates the
popularity of the title. In an ever-increasing competitive market we are delivering healthy
circulation growth, which represents real value to our advertisers.”
“With the digital photography magazine market becoming ever more competitive, achieving
these sales figures demonstrates the strength and popularity of Digital Photographer. With
continued hard work, we look forward to improving on this figure over the next year,” said
Editor, Debbie Allen.
Digital Photographer was launched as the first semi professional digital photography
magazine by Paragon Publishing in 2002, and was subsequently acquired from Highbury
Entertainment by Imagine Publishing in January 2006. An immediate programme of
improvements including production quality, magazine direction, and investment followed,
with current Editor Debbi Allen taking over the magazine in August 2006.
